“We developed the advertising campaign to support and promote our innovative programs and to increase awareness of the College as a whole to the greater New York metropolitan region,” said Nancy Connors, Vice President of Institutional Advancement at St. Joseph’s College. “It is rewarding to see our hard work paying off and we are again grateful to the Admissions Marketing Report for the recognition.”

In its 20th year and sponsored by the national trade magazine Admissions Marketing Report, the Admissions Advertising Awards, the largest educational advertising awards competition in the United States, judges the best marketing and advertising work done by colleges and universities across the country. With 29 different categories, this year yielded the most submissions ever to the competition, with St. Joseph's beating out hundreds of institutions for its honors.

Admissions Marketing Report is the nation’s leading publication covering marketing for higher education. The monthly publication is in its twenty-first year and is read each month by nearly four thousand admissions marketers around the country and at international colleges and universities.

In October 2003, St. Joseph's launched a new advertising and marketing campaign with its new tagline “Watch What Happens.” Beyond print and radio ads, the new branding campaign includes an integrated internal communication program, direct mail campaigns, new recruitment materials and a redesigned and expanded new College web site. Since its launch, advertisements have been featured in targeted media outlets such as Newsday, The New York Times, the New York Daily News, WHTZ–FM (Z–100) and education trade publications.

About St. Joseph's College

St. Joseph's College has been dedicated to providing a diverse population of students in the New York metropolitan area with an affordable education rooted in the liberal arts tradition since 1916. Independent and coeducational, the College provides a strong academic and value-oriented education at the undergraduate and graduate levels, aiming to prepare each student for a life characterized by integrity, intellectual and spiritual values, social responsibility and service. With campuses located in the Clinton Hill area of Brooklyn and in Patchogue, Long Island, the College offers degrees in 21 majors, special course offerings and certificates, affiliated and pre-professional programs through its School of Arts and Sciences and its School of Adult and Professional Education. Graduate degrees are also offered including an Executive MBA, a Master of Science in Management, and a Master of Arts in Infant/Toddler Early Childhood Special Education.