Visual and Logo Standards Guide
Establishing a visual identity involves more than just creating new logos.
We work with key stakeholders across both SJC Long Island and SJC Brooklyn to develop identities for specific areas of the institution. Graphic standards provide a sound, flexible structure for using logos, color and typography. Consistency is key in promoting the brand and logos; the SJC logo cannot be doctored. It must have the proper color selections, be in the proper proportions and be used in appropriate contexts.
We are currently updating our Visual Standards Guide, but here is a look at our logo standards.