Long Island Marketing Major
Gain a competitive edge. Elevate your marketing expertise. Get ready.
Master the skills necessary to promote a specific product, enhance a corporate or institutional brand, generate good will for a client, advance the goals of a capital or political campaign, and more with St. Joseph's University's B.S. in Marketing.
Our rigorous curriculum teaches you all the major components of creating an effective strategy, including consumer motivation, public relations, advertising, marketing research and knowledge of your target market.
Get ready to immerse yourself in our extensive marketing curriculum delivers a comprehensive education, preparing students for jobs in market research and analysis, sales, advertising, development, public relations and other career paths. Combined with our business and accounting courses, the skills gained in this program are useful in every career in public, private and non-profit sectors.
The Long Island Marketing Major Experience
Experienced Faculty: Study with trained professionals who are experts in their respective fields.
A Growing Field: Between 2019-2029, the number of marketing managers across the country is expected to rise more than 19 percent, a significantly higher increase than the national average for all occupations, according to the U.S. Bureau of Labor Statistics.
Double Major Option: Looking to pursue a double major? A marketing major pairs well with such majors as psychology, accounting, business administration, hospitality and tourism management, and journalism and new media studies.
Flexible Scheduling and Credit for Experience
Creating a schedule that fits into your busy life has never been easier. Regardless of your age, work schedule or other commitments, at St. Joseph’s, we offer flexible scheduling options — including evening classes — that can fit the busy lifestyle of any student. In fact, St. Joseph's University offers qualifying students the chance to participate in the Prior Experiential Learning Assessment (PELA) Program, which gives you the opportunity to apply for credit for the experiential learning you have acquired during your career. Validated learning, not the experience alone, is the basis for awarding up to 27 PELA credits.